RINGLET is a full service marketing, design & brand management agency founded by women for women, because we get what it means to be a woman in business.
Branding is an essential part of building a successful business. Your brand is comprised of your business name, slogan, tagline, online presence, and more. With the countless facets of branding, it can feel overwhelming; many business owners don’t know where to start. Enter RINGLET. Our full-service agency was founded by women, for women. We have an intimate understanding of the benefits and challenges women-owned businesses face which allows us to better understand your needs and goals. Our comprehensive brand consulting services enable you to develop your business’s identity, strategize and implement changes, and get noticed in Washington, DC and beyond.
the importance of branding
No two Washington, DC businesses are the same, and applying a cookie-cutter branding strategy just isn’t effective. Branding is so much more than just business cards. There are many things to consider when building your brand, and at RINGLET, we take the time to learn all the ins and outs of your business. Our consultation process begins with a meeting where you fill us in on what, if anything, you’ve done to build your brand so far, and what your vision is for the future. We’ll conduct an audit of your current branding efforts and existing online presence before performing market research to better understand your target customer. We are a one stop shop for all your branding needs. Our marketing strategists work with you to craft a plan for building and strengthening your brand while our design team creates the striking logos and other designs of your dreams that encompass everything your business is and can be.
build brand awareness
Arguably the most important component in successful branding is cohesion across all media. When a consumer sees your logo, name, or other element associated with your business, it’s critical that they think of you every time—regardless of whether they’re in DC or surfing the web. The best way to ensure this happens is to be consistent with your branding. This could be something as seemingly minor as using the same selection of typography and colors on any and all materials associated with your business, be they print or virtual. From the obvious to the easily overlooked, we consider every aspect of your brand. We’ll create a brand style guide to ensure that, even after our consulting services conclude, you have a game plan for consistency and success. Whether your business is well-established or just getting on its feet, we’re ready to tackle all your Washington, DC-area branding challenges.
Call us at 410-961-1181 or schedule a call below for more information!