emma marty IS THE STYLISH, FEMALE WARRIOR BOSS of emma marty JEWELRY.
Ahead, she shares her passion for jewelry design, insightful tidbits for you night owls, and a piece of business advice that will set you on the path to success...
What is your business? Tell us a bit about yourself.
I own Emma Marty Jewelry, a handcrafted jewelry company. In addition to being the business owner I’m also the designer and silversmith. I started making jewelry in high school and after many years of creating as a hobby I took the plunge into making it a business.
My aesthetic can be described as chunky and industrial. I use sterling silver, 14k gold and vibrant semi and precious stones. My work is inspired by the balance between masculine and feminine energy and the duality of female strength and beauty.
What led you to where you are today?
In addition to a love for the craft, hard work and late nights, I think that having an open mind and heart to opportunity has led me to where I am today. I’ve never put a great deal of expectation on my work to gain a certain amount of money, success or recognition. I put in the work (I mean A LOT of work) and move on with the confidence that the universe will take me to where I need to be. In following this organic approach, I continue to find more possibility than I could have imagined.
What’s the most difficult part of being an entrepreneur? The best part?
I think the most difficult part of being an entrepreneur is that you aren’t passed a set of directions after registering your business. You can read everything Google has to offer on being a successful entrepreneur and the practices to create a growing business. A lot of this can be super helpful, but I’ve found that every business is unique and needs time to experiment, take chances, make, and learn from mistakes.
Through all the uncertainty, being an entrepreneur is so exciting and I think the evolution is the best part. When I look back to a year or even a couple months ago I’m always surprised to see all the improvements, new work and new relationships I’ve created. Nothing is constant and it’s so freeing to create art and a business from any wave of inspiration.
How do you stay motivated and continue to grow, personally and professionally?
I truly love silversmithing. If I didn’t have a business I would still be making jewelry as a creative outlet. However, I feel an unbelievable sense of gratitude and pride when I find my jewelry on someone else and see it become a part of them and their day-to-day life. This beautiful connection with the customer is the main motivation that drives me to grow my business.
As for my personal life, it’s important for me to take time away from my jeweler’s bench to spend time with friends and family, to cook, read, exercise and travel. I also take time to make creative and challenging jewelry projects just for fun.
What’s your nighttime routine? How do you unwind?
I’ve always been a night owl, and am strangely productive late at night. I still have a full-time job so the final hours of the day are crucial for fabricating jewelry, catching up with emails, working on the website and marketing campaigns. I typically wrap up my projects around 11 p.m. and read for a few minutes before falling asleep.
What’s one piece of advice you would give to other business owners?
Find your tribe! I think that entrepreneurship can be very isolating especially if you’re a one woman show. I’ve found so much comfort and motivation from talking to other lady bosses because it’s nice to share the struggles and successes that very few people can truly understand. Also, collaborate! It’s so much fun to creatively work with others. The results lead to amazing new ideas and deeper relationships that I don’t think I could have cultivated otherwise.
What are a few resources for other product based business owners? How do you recommend getting started?
Just go for it and figure it out as you go. I had no idea how to start a business, I had no experience or formal training. I never considered myself as an entrepreneur or being business savvy. All this aside I knew I wanted to start a business, so I found the confidence and just went for it. Figuring it out may not come easy, but use your resources: Google everything, make phone calls, ask for help, ask for explanations, but don’t get caught up in negativity and thinking that you can’t, it’s simply not true!
Thank you so much for sharing, Emma!!